ATD Show | Who Should Attend
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Who Should Attend

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NADA Show offers a full program of innovative products, emerging trends and networking opportunities for all areas of your business. See how employees from each department can benefit by attending this year.


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DEALERS


Get the tools you need to sustain a successful dealership or dealer group, including leadership insights, managing and pricing techniques, and market updates.


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SERVICE AND PARTS


Drive success by hiring great personnel and strengthening customer relationships in your service department to keep your customers coming back.


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GENERAL MANAGEMENT


Get results in each area of your dealership by honing your skills as a leader. Learn to hire the best people, manage your brand and keep things running smoothly throughout the dealership.


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FINANCE


Streamline and expedite your F&I process, get the latest industry regulations to ensure compliance and build customer trust with the latest industry finance information.


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MARKETING


Learn strategies to help your dealership stand out in crowd of commercial truck sales competition. Turn your leads into real customers through both traditional and digital marketing strategies from the industry’s best experts.


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INFORMATION TECHNOLOGY


From managing your customers’ online experience to using software to organize lead information, keeping up with your dealership’s tech needs can be daunting. Get the latest updates on dealership-specific tech options.


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SALES


Learn how top-performing dealerships are excelling at sales. Get details on CRM tools, converting leads, process improvements and other solutions for sales success.